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Sunday, May 29, 2005

Aren't interested ... because:

From KCAU-TV Sioux City, Iowa:
NEW YORK Hundreds of millions of dollars in advertising for impotence drugs has failed to produce a big increase in sales.
During the first quarter, both sales and prescriptions for drugs like Viagra and Cialis grew only one percent in the United States, despite a flurry of advertising.

Last year, the makers of erectile dysfunction drugs spent 382 million dollars on advertising, but didn't see a big boost in patients. Now there's a turf war as drug makers try and snag the limited number of males who want treatment.

About 30 (m) million American men have erectile dysfunction problems, but many are too embarassed to tell their doctors. Doctors also say many aren't interested in the drugs because they don't have partners, or have partners who are no longer interested in sex.
Those ads are, or have been, everywhere on the evening national news and Sunday shows. That's where the older viewer is. But the ads have become irritating in their frequency and tone. Maybe they'll go away now.



1 comments

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