Why did they do it?

We read in this story entitled WHITE HOUSE TO END DRUGS & TERROR ADS, the following:

The ads were controversial not only because of their message, but because of the way they were produced. While almost all White House Office of National Drug Control Policy creative comes from the Partnership [for a Drug-Free America], the terrorism ads were produced outside the Partnership ...

The Partnership said the ads were off-strategy and refused to do any of the spots. Partnership Vice Chairman Allen Rosenshine ... ripped the campaign in a congressional hearing.

Let's review: The White House office puts out ads about drugs and terror, yet a key anti-drug organization that normally works with the ONDCP thinks they're worthless. If the ads aren't (really) about drugs, then maybe they are designed to highten concerns about terror. And who has an interest in that? Could it be the White House?

posted by Quiddity at 4/01/2003 04:31:00 PM